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Questioning
Your Agent's Loyalties
John Frenaye · June 27, 2004
Whose side is your
travel agency on?
Is it on your team, ready to help you if something happens on your trip?
Or is it busy cashing that commission check from your last reservation?
You deserve an agent who works for you. But how do you determine if your
travel counselor cares?
Here are a few questions that will help you weed out a bad agent:
- Were you properly
interrogated? If you are asked a lot of questions when you book
a trip, you're probably working with a competent agent. A good travel
agent or agency Web site will ask questions to be sure your trip runs
smoothly. Do you need a car? A meeting room at your hotel? Tickets for
an evening show? If you don't get the questions, move on.
- Did you get
the itinerary you wanted? You wanted to fly on "Myway Airlines,"
right? Do the new routing, carrier and cost all make sense with your
plans? Or do they make more sense for your agent? Fact is, all airlines
are still cutting deals with agencies - online and offline - and your
agent should disclose these relationships. After all, a lot of these
deals result in better perks for the agency's clients as well as the
agency itself. If your agent steers you to another airline because it's
only in his best interests, then run, don't walk.
- Do you have
someone to call if things go wrong? This is especially important
for a business traveler, but can also become a factor for a leisure
traveler who has been looking forward to a hard-earned vacation. Is
there someone to contact when things go awry (they do). If your agent
doesn't offer access to 24/7 personal assistance, forget it.
- And what if
something goes wrong? Before you book, find out what your agency
will do for you if the trip goes south (figuratively speaking). Remember,
you are paying them. Your agency should be a member of a major industry
associations such as ASTA, CLIA, ARTA. Your agency should also have
an errors and omissions insurance policy. They should hold some industry
recognized certifications. In short, your agency should be a professional
and when things go wrong, it should immediately step in and help to
make things right. If your agency is not interested in you after the
sale, fire it.
Remember, it's your
trip. You need an agent - a real agent - who is on your side. Not someone
who looks at you and sees nothing but a fee or a commission.
John Frenaye owns a travel
agency in Arnold, Md. Contact him via
e-mail.
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